Sarah Thomas

Managing Director at Bay Bakery Ltd

5 to 10 years experience

Turning a Cardiff corner bakery into three shops customers love

About Sarah

I took over Bay Bakery in 2021. I bake, I serve, and I answer every customer review myself.

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People's Choice

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Customer Service Excellence Award

It takes a few seconds and counts straight away.

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Bay Bakery makes bread, cakes and pastries fresh every morning across three Cardiff shops.

Fourteen bakers and shop staff, most of them hired locally and trained in-house.

One shop and two staff in 2021. A second shop in 2023, a third in 2025, and repeat orders up 40% this year.

Your vote recognises a small team that treats every customer like a regular.

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People's Choice

Voting is open now

Customer Service Excellence Award

It takes a few seconds and counts straight away.

People's Choice

Voting is open now

Customer Service Excellence Award

It takes a few seconds and counts straight away.

Nominated
Nominated on 9 October 2026
People's Choice voteYou are here
Voting is open now
Shortlist announced
The judges choose the finalists
The awards ceremony
Thursday, 29 October 2026 at Cardiff City Stadium, Cardiff CF11 8AZ, United Kingdom

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